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Looking Glass Teams with Reggie Watts to Auction Holographic NFT Art, Paving Way for Popularizing AR Art You Can Hold « Next Reality

3 min read

The moment many of the crypto savvy insiders in augmented reality and VR have been waiting for is here: we’re finally getting our first big auction of NFT art that exists purely as a hologram.

This week, an auction will be held to sell off a unique 3D presentation, accompanied by music, developed by none other than AR and VR enthusiast, and music star, Reggie Watts.

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What makes this particular piece of art unique is that it will be displayed on the Looking Glass Portrait holographic viewer. The looping 3D video and music art piece is called “The NonCompliance of Being” and is the result of a collaboration between Watts and music group Panther Modern. The art piece, as well as the Looking Glass Portrait device, will be packaged together and presented to the winning bidder.

For the uninitiated, NFT (non-fungible token) art is the hottest new thing in the digital space. The use of blockchain technology allows the digital art to be unreproducible and unique, thus giving it the same kind of value as a real-world object or piece of art. In this case, the auction site is Zora, which is using the Ethereum ERC-721 token standard.

If this all sounds like smoke and mirrors to you, keep in mind that popular artist Beeple recently sold a piece of NFT art for $6.6 million. Similarly, other artists and influencers are rushing in to make their art available via NFTs on various platforms, with Canadian music star Grimes selling $5.8 million in NFT art just days ago.

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